JACOBS 3in1 Platform USE VIRTUAL REALITY TREND FOR TEASER
IDEA:1st the world 5 min vacation
JACOBS 3in1 always support first-jobbers and share the idea of hard relax after a hard work. But from year to year it became less interesting and engaging… So we decided to think wider and find the best of the best of the best way to spend the break! And guess what we discover? Yes, perfect break is vacation! But how can we connect so separated territory of coffee mixes and vacations? Technologies helped us! While all around the world talked about virtual reality, incredible startups and unbelievable technologies… We decided to use this trend and open 1st in the world Agency of 5 min vacations. Campaign starts in web from the video about two Ukrainian scientists-students that created Vacator – a unique device for 5 min vacations. Than appear a character of business-woman that support guys and open online-travel agency. It become a top news in SN and every one register on site to make a pre-order of 5 min vacation. And of course we prepare something interesting for reveal…
TV
TV
Agencys logo
JACOBS 3in1 Reveal GET A REAL 5 MIN VACATION
IDEA:Every JACOBS 3in1 Cup Is Your Vacation
Mondelez JACOBS 3in1 5 min vacation IDEA: Every JACOBS 3in1 cup is your vacation coffee-break
JACOBS 3in1 always support first-jobbers and share the idea of hard relax after a hard work. But from year to year it became less interesting and engaging… So we decided to think wider and find the best of the best of the best way to spend the break! And guess what we discover? Yes, perfect break is vacation! But how can we connect so separated territory of coffee mixes and vacations? Technologies helped us! While all around the world talked about virtual reality, incredible startups and unbelievable technologies… We decided to use this trend and open 1st in the world Agency of 5 min vacations. Campaign starts in web from the video about two Ukrainian scientists-students that created Vacator – a unique device for 5 min vacations. Than appear a character of business-woman that support guys and open online-travel agency. It become a top news in SN and every one register on site to make a pre-order of 5 min vacation. And of course we prepare something interesting for reveal…
TV
TV
TV
Instore Wobblers
Instore Wobblers
Social Network
JACOBS 3in1 Promo 5 MIN VACATION
IDEA:Gather Own Vacation
Mondelez Jacobs 3in1 Gather own vacation
5 min vacation campaign continued in promo. Everyone can create a perfect vacation online, register a code from the stick and win a real vacation. JACOBS 3in1 gave consumers the best break after their hard work!
TV
Instore Cash belt
Wobblers
Package
Advertising agency: J Walther Thompson Ukraine Creative director: Vladyslav Volochai Art director: David Gor Copywriter: Katarina Pikul Designer: Roman Shemchuk
Director: Ryan Patrick Production: Family Production